Sir Gulam, has made many friends and helped innumerable people throughout his life and when the Noon Products factory was destroyed by fire, both friends and clients were there to help him recover.

After selling the business to WT Foods, his own charitable institution, the Noon Foundation, was established, and for his many efforts in this sector he was awarded the MBE. Increasingly, his time was spent working with many different charities and, in 2002, the Queen honoured him with a knighthood.

A few years later Sir Gulam accepted nomination for a peerage but the ‘cash for honours’ storm erupted. He relates the incident from his personal perspective his anger, humiliation, frustration and depression. He considers his relations with the police, the media, the Government, Tony Blair and other senior members of the Labour Party.

He also reflects upon the tough questions facing Britain today, such as education, immigration, terrorism and the role of the government and private citizens. He pulls no punches and his indomitable spirit commands respect his story demands to be read.