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Van Heusen opens its largest exclusive store in Chennai
Van Heusen opens its largest exclusive store in ChennaiVan Heusen, the leading premium lifestyle brand, has launched its largest ever Exclusive store on R K Salai, Mylapore in Chennai.

The store is spread over 5000 sq f and offers a world class shopping experience, and embodies the brand`s philosophy of creating an impact. It spans across 4 floors and offers the entire width and depth of merchandise stretching from Van Heusen Men, Women, and Club to Accessories while boasting of world class interiors and state-of-the-art lighting.

NID, Ahmedabad to launch `Indian Saris: Traditions - Perspective - Design`
NID, Ahmedabad to launch `Indian Saris: Traditions - Perspective - Design`National Institute of Design (NID), Ahmedabad is going to launch its first and international release of its latest publication, "Indian Saris: Traditions-Perspective- Design" by Vijai Singh Katiyar, Senior Faculty, NID.

The book launch is slated to take place at the Nehru Center, London on 20th April 2009. The event coincides with the `London Book fair` where India is the theme country this year.

The book is co-published by NID and the Wisdom Tree, New Delhi. It commem...

Cantabil launches ultimate dream summer collection for youths
Cantabil launches ultimate dream summer collection for youthsCantabil has recently launched its ultimate dream collection for young and trendy individuals to beat the heat this summer.

The entire summer collection is catered to young generation. The fresh arrivals this year is a grand surprise for the shoppers as it is a collection with a variety and fashion appeal like never before plus of course there is the irresistible attraction of the best possible price tags that attracts shoppers from all around.

The collection offers fro...

Lifestyle launches its trendy and sporty Spring Summer collection
Lifestyle launches its trendy and sporty Spring Summer collectionSummer is nearing and apparel store Lifestyle has come up with its Spring Summer collection to lessen the heat of the season with its charm.

The collection uses shade of the summery colours, which exhibits detailing at its best. Summery hues ranging from blues, yellows, oranges, browns, greens and more are the season`s take away. Lifestyle store located at Richmond Road & Oasis Centre Kormangala offers sexy, corporate, ethnic or sporty look. The colourful and energetic clothes are ...

Titan Eye+ launches `Cabana` range of casually corporate unisex eyewear
Titan Eye+ launches `Cabana` range of casually corporate unisex eyewearTitan Eye+, the exclusive optical retail chain from Titan Industries, has launched `Cabana`, a range of casually corporate unisex eyewear.

The collection has been designed considering today`s lifestyle, where eyewear is no longer just a necessity, but an expression of a person`s personality. The Cabana collection has a range of cool, smart and unexpected frames, which are a perfect reflection of today`s new age corporate who doesn`t believe in looking serious to be taken seriously. ...

Actress Asin launches new Fashion@Big Bazaar collection
Actress Asin launches new Fashion@Big Bazaar collectionThe Ghajini star Asin has recently launched the new `Fashion@Big Bazaar Collection` of Big Bazaar, India`s largest hypermarket chain.

The new Fashion@Big Bazaar collection comprises of apparel and accessories for all occasions, ranging from daily wear, special occasion wear, casual wear, college wear and office wear. Asin, winner of the Filmfare best debut (female), for her stunning performance in the film Ghajini, joins MS Dhoni, youth icon and captain of the Indian cricket team, a...

Soha Ali Khan launches limited edition of Tommy Hilfiger sunglasses
Soha Ali Khan launches limited edition of Tommy Hilfiger sunglassesBollywood actress Soha Ali Khan has launched the limited edition sunglasses in Bangalore, created and fashioned by Tommy Hilfiger. She appeared in a true American Fashion statement of the season by Tommy Hilfiger.

The exceptional retro classic and uber chic pair of sunglasses was soon unveiled and sported by the actress. Looking absolutely stunning in the oblique teardrop shape yellow sunglasses, Soha said that a good pair of sunglasses is a must have for every wardrobe and quite re...

Aditya Birla group commemorates 60 years of linen with new store
Aditya Birla group commemorates 60 years of linen with new storeAditya Birla Nuvo Ltd, one of the pioneers of linen in India, has offered tribute to the country`s most sought-after fashion fabric by launching a new store "Linen Club the Ramp" in the capital.

Linen, which came to India in 1949, courtesy one of the scions of the Birla clan G.D. Birla, completes 60 years in 2009. And the new store in south Delhi`s Lajpat Nagar area is the 26th outlet in its Linen Club Fabrics chain that promotes linen as a designer wear for the niche apparel segmen...

Pantaloons plans to reduce price cuts to boost sales
Pantaloons plans to reduce price cuts to boost salesPantaloons, the Future Group`s flagship lifestyle retail is planning to reduce the price of the products to the level of 2007 to grow its sales by around 35% to Rs 750 crore for the fiscal ending June 30, 2009.

The group has undertaken several strategic initiatives to ensure robust growth despite slowdown in consumer demand. Pantaloons, is expecting that such a strategy will provide a convincing entry-level price point to consumers vis-à-vis competing retail chains.

Pa...

Adidas offers official Merchandise for Delhi Daredevils
Adidas offers official Merchandise for Delhi DaredevilsAdidas, the leading sports brand has launched its new, fiery red and electric blue fan range for the Indian Premiere League team Delhi Daredevils.

The fans can now wear them just like their cricketing heroes, Virender Sehwag, Gautam Gambhir and Glenn McGrath with this exciting new range and be a part of the fiercest and most explosive team in the league.

Andreas Gellner, Managing Director, adidas India said, "We welcome another thrilling season of the Indian Premier Le...

Fashion News of India