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L`Oreal Professionnel introduces colourmatch service in India

LOral Professionnel, leader in cosmetics and beauty has launched the colourmatch service, a revolutionary hair colour service in India that is inspired by the foundation make-up, by finding the perfect match between hair and skin tones.

When hair colour matches perfectly with the skin tone, it offers to the skin a soft, gentle and feminine look with a natural glowing radiance. LOral Professionnel will help the salon stylist to be the perfect matchmaker for their clients with this new service.

This hair colour service includes a personalised diagnosis with perfect recommendations for each skin tone. Majibrown is a unique palette of rich brown shades from LOral Professionnel. It is the motivating force of this service, as it has been identified as a range which complements the Indian skin tones perfectly.

The palette of Majibrown will offer 14 rich brown shades to choose from. With this new service of Loreal, the salon stylist will use a unique diagnostic tool to first analyse skin tone. The stylist will then recommend the perfect Majibrown shades to suit the skin tone based on this analysis.

LOral Professionnel has also introduced three distinct Colourmatched looks (across three different skin-tones) with the launch of the Colourmatch Service Colourmatch Rose (on fair skin tone), Colourmatch Sand (on slightly dusky skin tone) and Colourmatch Fawn (on tan skin tone).

L`Oreal Professionnel introduces colourmatch service in India LOral Professionnel`s patented key colour-care ingredients, Majibrown treats the hair fibre in its entirety for stronger, healthier and shinier hair. It comes enriched with IONNE G + INCELL, which ensures up to 50 % grey coverage. Majibrown is the latest in glam fashion and fashion coverage, making it the ideal choice for the fashion-forward woman.


(Posted on : 04/05/2009)
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L`Oreal Professionnel introduces colourmatch service in India